Craig Cheshire is a senior commercial leader with extensive experience across the technology and channel ecosystem. Known for his strategic mindset and people-first approach, Craig has led high-impact commercial initiatives and built strong partnerships across vendors, distributors and partners.

Now in his fifth year as a judge for the CRN Awards, Craig brings a deep understanding of what drives genuine excellence in the UK technology channel. He is particularly passionate about recognising organisations that combine strong performance with integrity, innovation and long-term vision, and values awards programmes that help raise standards across the industry.