Anjana Srinivasan, Microsoft Corporation
Anjana Srinivasan
GM, Device Partner Sales UK
Microsoft Corporation

Anjana is the Device Partner Sales Lead for UK at Microsoft. She leads the organization that works with our partners’ ecosystem such as OEMs, Distributors, Resellers & SI's to build and sell Devices and Services that enable corporations, consumers and students realize their full potential in the Digital Economy. She has end to end P&L responsibility, strategy, planning and people management. She enjoys going after new opportunities or solving business problems - together with the amazing network of channel partners, whilst building and mentoring her team to ensure that everyone is energized to do their best work! Before Microsoft Anjana worked at Lenovo across multiple positions across marketing, sales and operations. In Lenovo, Anjana helped launch Lenovo’s YOGA & Legion franchises which have since gone on to global dominance. She also helmed marketing for the Android & Chrome Groups, leading several product launches including the Yoga Book, a product which netted 31 industry-award wins from top ranked media publications and inspired the prestigious tech industry website Tom’s Guide to proclaim Lenovo as the most innovative company of the year. Anjana began her career as an architect, and holds an MBA from the Indian Institute of Management in Bangalore. On a personal note, she currently lives in London with her family, her partner Milko and super active 6 year old son Max.

Anjana.Srinivasan@microsoft.com