John is a seasoned technology executive with over 20 years of experience in building and growing businesses. He has a proven track record of success in the private equity, technology, and manufacturing sectors. In his previous role, John was the CEO of a private equity-backed UK technology company. He led the company through a period of rapid growth, increasing sales by 200% in three years. Prior to that, John was the Vice President of Sales for a $1 billion American technology company in Europe. He was responsible for leading a team of 100 sales professionals and generating over $500 million in annual revenue. John is also a regular member of the CRN Awards judging team. He is always impressed by the innovation evident in many of the shortlisted companies. Today, John is a coach and mentor to senior leadership teams who want to improve the commercial performance of their businesses. He is passionate about helping businesses achieve their goals and helping people reach their full potential.