Larisa Lavinia Lucaciu is the Business Transformation Leader for Lenovo’s Infrastructure Solutions Group (ISG) in the UK&I, where she is responsible for driving the evolution of the server and data center infrastructure business.

Her focus is on accelerating channel growth and enabling better integration between Lenovo’s established PC ecosystem and its infrastructure portfolio, delivering scalable and impactful business outcomes.

Over the last 7 years at Lenovo, Larisa has held several leadership roles, including UK&I Strategic Partnerships Leader, where she led alliances with key global partners such as Intel, Microsoft, AMD, Google, Nvidia, and Qualcomm, driving joint go-to-market initiatives and commercial impact. Prior to that, she was the UKI Territory Marketing Lead for ISG, leading all marketing and business development activities and contributing to Lenovo achieving 3rd place in the UK&I server market.

Before Lenovo, Larisa built extensive experience across BNP Paribas, TD Synnex, Digital River, and Cisco, leading sales, marketing, and channel strategies across the IT and insurance sectors. In 2022, she was recognised as CRN Woman of the Year at the Women & Diversity in Channel Awards.